The History of Dance - 9217 Words

Dance, movements orchestrated with music, to express the way you feel. The first forms of dance came around in 6000 B.C, originating from India. The Hindu dance Gods Krishnu Shiva is the most common God portrayed through dance, especially found in Bharata Natyam and Nyark Sharky, also known as Belly Dance. In Southeast India, it is normal as a young female to learn the ways of Bharata Natyam. Bharata Natyam is widely known for its sculpturesque poses and art of story telling, mostly performed only by females, but as time progressed it is accepted by both sexes. The dances illustrate a deep devotion to the deities; dancers are married to the deity. Devadasi also known as temple dancers usually illustrated their devotion to the Gods the†¦show more content†¦Bailatino - a mix of Latin dances with no need for a partner. Baion - A type of slow Samba rhythm from Brazil that became popular in North America during the 50s. balance - A step that rocks from one foot to the other, usually in 3/4 time. balance - (ballroom) ability of the dancer to maintain an upright and controlled position of the body whether in movement or still. Balboa - a form of Swing popularized during the 50s in California. ballerina - female dancer. Prima ballerina, or first dancer, is usually used for one who dances leading roles. ballet - classical theatrical dancing based on the danse decole, the rules and vocabulary that were codified around 1700 in France. ballet blanc - A ballet in which the women wear white tutus, such as the second and fourth acts of Swan Lake. ballet daction - a ballet with a plot, usually tragic. ballet de cour, le (court ballet) - spectacles for entertainment, usually with allegorical or mythological themes, performed by the aristocracy in the sixteenth and seventeenth centuries, combining music, recitatives, and mime. ballo - standard Italian dances and their music of the fifteenth and sixteenth centuries. ballon - the ability of a dancer to remain suspended in air during a jump; elasticity in jumping. ballroom dances - social dances usually performed by couples, including the fox-trot, waltz, tango, rumba, swing, mambo, samba, and cha cha. bambuca - the national dance of Colombia, South America. barrida - aShow MoreRelatedHistory of Dance801 Words   |  3 PagesStudent Network Resources, Inc. A History of Dance The cultivation of dance in black communities across the United States over the decades reflects the varied styles, influences and expressions utilized by this art form. Dance Black America is a documentary that chronicles the exploration of dance through a festival hosted by the State University of New York and the Brooklyn Academy of Music. The film delves into the history, nature, and portrayal of dance, while simultaneously acknowledgingRead MoreThe History and Evoluition of Dance1221 Words   |  5 PagesModern dance was created as a rebellion against the prevalent dance forms of the time, ballet and Vaudeville. It is a form of theatrical dance, known for its continual fusion of non-western style and ideas, which allows for a fresh source of movement inspiration. Choreographers rejected what they classified as the inflexible and imperialistic nature of ballet, and in order to be taken seriously as artists rather than simple entertainers they created a new art form. Artists Loi e Fuller, Isadora DuncanRead MoreOrigin And History Of Dance1369 Words   |  6 PagesOrigin and History of Dance The archaeological evidence for early dance includes 9,000 year old paintings found in India at the Rock Shelters of Bhimbetka, and Egyptian tomb paintings depicting dancing figures, dated 3300 BC. Before the invention of written languages, dance was the one of the most important method of passing stories down from generation to generation. The use of dance in ecstatic (ubjective experience of total involvement of the subject) or altered state of mind and healing ritualsRead MoreHistory And Culture Of The Dance2703 Words   |  11 PagesKayla RadfordAnnKassie TraNikki Morgan Dance History Final Paper Due: 4/20 History of Early Dance in France The culture I chose to research the dance history of was French dance culture prior to ballet and the different dances that were popular and possibly developed into ballet. I wanted to learn more about French dance history because I am half French from my mother’s side of the family so I have always been fascinated with the culture especially the dance culture. I have also danced ballet allRead MoreHistory of Dance in Art2885 Words   |  12 PagesDance, Music, and Performance The Joy of Life Introduction In the nineteenth century some of the greatest innovations come from artists who strove to discover if art could work on the same level as music. I have decided to research the relationship between art, dance, and music. The interpretation of dance and music in art continually developed during the twentieth century. Firstly dance as a subject matter, drawn narratively and may have a symbolic meaning. This then moved on to dance interpretedRead MoreThe History of Dance in Canada Essay1425 Words   |  6 PagesDance is the word that is broadly that used to define a human behavior characterized by expressive movements of the body. It is the grace, artistry, and classicality and precision that distinguishes ballet from other dance styles. People have danced for many different reasons such a religious, entertainment, tribal rituals, exercise or to simply to express something that cannot find voice in words. For as long as people inhabited Canada, there has been dance and it has subseque ntly played a roleRead MoreExploration to the History of Bollywood Dance2288 Words   |  10 PagesHistory of World Dance 3813-001 April 7, 2010 An Exploration to the History of Bollywood Dance In 2008, the movie â€Å"Slum dog Millionaire† inspired a new dance craze, quickly spreading across the globe. Due to the movies, popular hit song, â€Å"Jai Ho† and the famous choreographed dance shown in a memorable performance during the closing credits of the film, known as Bollywood dance, has exploded into dance studios, workout facilities, and films worldwide. For decades, the infusion of song and danceRead MoreWhy is the study of dance history important1848 Words   |  8 PagesWhy is the study of dance history important? To fully understand the history of dance we must look at what dance means to us today in our every day lives. How does dance influence what you do on a day to day basis, how has it shaped who you’ve come to be. I see dance today as both an art form, and something used socially to draw people together usually for celebratory purposes. Living in New York gives you the opportunity to come across various forms of dance. You could be taking the train and encounterRead MoreI Have Been Dancing For 11 Years877 Words   |  4 Pagesbeing in a little dance class to competing all around Iowa and Illinois. However, I never thought about the history of dance before. This hidden history project is the perfect time to learn the history behind something I am passionate about. I am going to bring the history of dance to the light. To make sense of the history of dance we must look at what it means to us in our everyday lives and how it has impacted us. All it takes is one idea to start something amazing. The idea of dance when it firstRead MoreA Study On Evolution Of Dance1399 Words   |  6 PagesHonors- Final Paper Dr. O’Leary Evolution Of Dance â€Å"People dance because dance can change things. One move can bring people together. One move can make you believe like there’s something more. One move can set a whole generation free.†- Adam Sevani Over the generations, the style and interpretation of dance has changed tremendously. Dance is greatly influenced by societal or cultural issues or advancement. Choreographers express their feelings through dance just as a painter would express his/her feelings

Crime, Deviance, And Deviance - 899 Words

Why are we as a people so drawn to crime and deviance in the news? What is it about human nature that has a secret sense of interest or even some excitement when we turn on the television and see something major going on like a high speed chase or the like? Interestingly, the closer it happens to be to where we are, the more interested we become as opposed to something happening out of state, or further off in another country. The point here is not to defend or glamorize crime and deviance, but to point out that something in human nature keeps us hooked, possibly because it goes against our social norms, and the media plays a huge role in providing both coverage and perspective on these matters. Further, when a celebrity or a sort of pop icon is in the spotlight of crime and deviance, it becomes huge, and we watch as if we were watching a reality television show. This can also take a small time or mediocre celebrity and make them an even bigger, more household name due to both our pa rticipation and that of the media. To understand both why this is, let us take a look at what is called the wedding cake model in the criminal justice system as described by Samuel Walker (â€Å"The Wedding Cake Model Theory Of Criminal Justice†, n.d.). After studying the criminal justice system and its processes, he layered his findings into a four-tiered model, which resembled the layers of a wedding cake. The cases were treated differently depending on the tier they fell into on his cake modelShow MoreRelatedCrime, Deviance, And Deviance3445 Words   |  14 PagesCrime and Deviance This report will begin by making a distinction between the concepts of crime and deviance, accompanied by the concept that crime is a social construct. Then this report will evaluate some theoretical approaches to how and why crime exists. Further reference will be made to the existing crime statistics, and the validity and reliability of the official statistics that measure crime. Finally, this report will look into the presentation of crime in two areas of the mass media. AtRead MoreDeviance And Crime And Deviance1623 Words   |  7 PagesDEVIANCE AND CRIME Deviance occurs when an individual commits something that disregards or breaks a social norm or folkway; deviant behaviors are considered criminal when it breaks more serious mores. These mores or laws, unlike norms or folkways, have more formal punishments and sanctions, such as fines or imprisonment. The purpose of these punishments or sanctions, according to Diana Kendalt (2017) in Sociology in Our Times, is to give retribution, make a general deterrence, incapacitation, orRead MoreCrime and Deviance1123 Words   |  5 Pagesexplanations of Crime and Deviance Labelling theory paved the way in understanding how deviance was something defined by social processes. In this way social agencies such as the police defined what was deviant. Marxists took this view even further by examining the power of certain social groups to define deviance and create the laws which secured social conformity. Marxists see crime and deviance as not coming from moral or biological defects but defects within social order. Crime is an inevitableRead MoreCrime and Deviance810 Words   |  4 PagesDa’Vaughn Hawkins Introduction of Sociology 29 October 2015 Written Assignment #3 Crime and Deviance With the rise of crime rates in the last couple of years, people are wondering if locking up the criminal and throwing away the key would be effective for social control. What these people fail to see is that by just throwing away the key, you aren’t actually helping that person to strive for and become anything better. The thing that would be more effective than throwing away the key isRead MoreCrime and Deviance1885 Words   |  8 Pagesfor the high proportion of young, working class males shown in official statistics on crime.† This essay will start by making a distinction between the concepts of crime and deviance, followed by an examination how such concepts have been acquired and accepted by society. Further reference will be made to the current crime statistics, and analyse some of the possible explanations for the high proportion of crime that is being committed by young males. Finally, consideration will be given to whatRead MoreCrime and Deviance2170 Words   |  9 Pagescauses crime and deviance in society, biological or social factors? Definitions of crime and deviance would change according to time, place, situation and culture, as what is acceptable in one would be unacceptable in another. Crime would entail the breaking of the law according to time and place, deviance would be an action that is unacceptable to the majority within the time and place, but both can alter during time, place, culture and social norms including religion. One example of crime wouldRead MoreCrime And Deviance1550 Words   |  7 PagesIn studying crimes and deviance, sociologists look to explain what types of behavior are defined as deviant as opposed to criminal, who defines deviant behaviors, why people become deviant, and how society deals with deviant behavior. Deviance is defined by sociologists are behavior that significantly goes against expected rules and norms. Criminal behavior is behavior that violates the law. Sociology studies groups as opposed to individuals, so when studying crime and deviance, sociologists areRead Mor eDeviance And Crime1611 Words   |  7 Pagessociology book is about deviance, crime, and social control. This chapter was very interesting to me because it shows you how much violence is in our world that you do not really think about or hear about because it is overlooked. Everyone focuses on the big crimes, such as school shootings or terrorists acts, and overlook the victimless crimes and smaller things. This chapter also taught me a lot about deviance and made me form an opinion on whether it is a good or bad thing. Deviance is â€Å"a violationRead MoreCrime and Deviance4103 Words   |  17 Pagesfunctions and causes of crime and deviance within contemporary British society, yet it fails to account for white collar crime. Evaluate this statement. Every society is guided by laws and regulations, therefore, breaking of the law is known as crime or deviance. Crime and deviance will be defined with examples and how what is crime and deviance depend on culture and society will be analysed. Thus, a criminal act in one place is a norm in another place. Crime and Deviance changes as the society evolveRead MoreCrime and Deviance3081 Words   |  13 PagesCrime and Deviance from a Sociological and Psychological assessment: The sociology of deviance is the sociological study of deviant behavior, or the recognized violation of cultural norms. Cultural Norms are societys propensity towards certain ideals; their aversion from others; and their standard, ritualistic practices. Essentially the norm is a summation of typical activities and beliefs of group of people. There are various Sociological deviance theories, including Structuralist: why

Dove Advertising and Body Odor Free Essays

When considering the product Dove it is a deodorant which gives extra protection for people who have body odor and it helps when a person needs it to protect from getting body odor, therefore Dove deodorant won’t make the move, the tag line that Unilever use for Dove will be used by unity Consultant to promote the product by using a new promotional campaign. Basically Dove has wide range of antiperspirant deodorants to protect people from getting body odor and it gives 24 hours protection, further, it gives physically freshness and mentally confident, even in the toughest moments. . We will write a custom essay sample on Dove: Advertising and Body Odor or any similar topic only for you Order Now 1 Target Market The promotional campaigns of Dove was mainly focused on it’s primary consumers who were young adult females involved in sports, and of course the working population of women and not-working women 16-45 who want to stay fresh and have an active life style and have the confidence to spend the rest of the day without having to worry about body odor. . 4. 2 Communication Objectives †¢Increase Dove brands market share by 10% within one year. Create awareness among the target group within one year to 30%. †¢Create positive feelings about the brand among 30% and preference among 15% of the target audience. †¢Communicate key benefits of the Dove deodorant that appeal to the target market. (www. uniliversrilanka. lk) 4. 3 Campaign Idea †¢ Increase brand awareness. †¢ Build brand image. †¢ Increase customer traffic. †¢ Increase inquiries from end users. †¢ Provide information Increasing consumption of an established brand They fol lowed IMC tools as follows, 4. 4 Advertising The main objective in advertising this was to create awareness and provide information about Dove and to make Dove the best product in the deodorant industry. Every major medium had been used to deliver these messages, including television, radio, magazines, newspapers, the Internet, carrier bags and billboards. How to cite Dove: Advertising and Body Odor, Essay examples

Direct Marketing Worldwide

Questions: 1. What are the main factors which determine whether an individual uses extended problem-solving or limited problem-solving? 2. What is the difference between direct marketing and junk mail and what have been the key drivers of the worldwide growth of direct marketing? Answers: 1. Main factors that determine behaviour of a consumer at the time of purchasing The decision making process is very important to every seller. The decision making process of a consumer can be defined by the process that the consumer undergoes while making any purchase of a product or service. This decision making process depends on various factors especially upon their past, current and future life situations. These factors influence what product or service the consumer will buy and in what amount. Therefore, it is very important for a seller to understand this decision making process of the consumers while making the product or service. Otherwise, it is impossible to satisfy the consumers requirement accurately. The decision making process of a consumer comprises of five steps viz. i) recognition of a product or service ,ii) information search about the product or service, iii)looking for and the evaluation of the perfectly substitute product, iv) purchase of the product, v) post-purchase analysis of the product(feedback about the product or service) (2012books .lardbucket.org, 2015). The decision making process or the buying behaviour of the consumer can be classified into different parts. These are 1) extended problem solving behaviour, 2) limited problem solving behaviour and 3) habitual problem solving behaviour. Among these three types behaviours, the first two behaviours are very important. In the following paragraph, the influencing factors behind these two behaviours will be discussed (Basic Reasons for the Growth of Direct Marketing, 2015). Extended problem solving behaviour: The situation of the problem solving behaviour arises when the consumer does not know anything about a product or service. The class, brand, main features of the product or service are not known to the potential customers and due to this unawareness, the consumer cannot be able to evaluate the product or the service. To know about this information, the consumers have to depend on the seller of the product. Limited problem solving behaviour: The situation of the limited problem solving behaviour occurs when the consumer knows the class of the product or service he /she wants to buy and also the major brands of the product or service and their attributes and features. But the consumer is not aware of some brand of the same product. This unawareness creates a lot of confusion in the consumers mind at the time of purchasing. In this situation, the purchase decision of the consumer solely depends on the information provided by the seller of the unfamiliar brand. This information in turn helps the consumer to make a comparison and evaluation between the known and unknown brands of the product or service (Belch and Belch, 2009). In case of extended problem solving behaviour (EPS), the consumer tries to gather as much as possible information about the product or service they want to purchase. In this situation, the decision of the consumer involves a high degree of risk. However, in limited problem solving (LPS) consumers have some idea before and, therefore, have to compare between little alternatives. Hence, this decision making process involves low risk. The factors that are affecting the buying decision making process are advertisement published, the physical situation of the consumer, the social situation, time situation, the reason behind the purchasing and the current mood of the consumer (Belch and Belch, 2009). The advertisement helps the consumer to know about different brands of a particular product and their respective features. The interior design, the location, the atmosphere of a store, the presence of customer care executives in store some time influences the consumers buying process. Also cro wding in a store is another significant situational factor that may define the buying process. The current social status and perceived future status of the consumer influences the consumer in making their purchase decision. The time of the shopping may affect the consumer either positively or negatively. The reasons behind the purchase i.e. whether the consumer has urgent need of the products or not also determines the decision making process and lastly the mood of the consumer while purchasing affects the consumers decision. Reference 1: 2012books.lardbucket.org, (2015).Consumer Behavior: How People Make Buying Decisions. [online] Available at: https://2012books.lardbucket.org/books/marketing-principles-v1.0/s06-consumer-behavior-how-people-m.html [Accessed 23 Aug. 2015]. HubPages, (2015).Principles of Marketing - Buyer Behavior. [online] Available at: https://hubpages.com/hub/Principles-of-Marketing-Part-2-Buyer-Behavior [Accessed 23 Aug. 2015]. Study.com, (2015).Understanding the Consumer Decision-Making Process: A Marketing Must - Video Lesson Transcript | Study.com. [online] Available at: https://study.com/academy/lesson/understanding-the-consumer-decision-making-process-a-marketing-must.html [Accessed 23 Aug. 2015]. YourArticleLibrary.com: The Next Generation Library, (2013).5 Factors Influencing Consumer Behaviour | Explained. [online] Available at: https://www.yourarticlelibrary.com/products/5-factors-influencing-consumer-behaviour-explained/22163/ [Accessed 23 Aug. 2015]. 2. Digital marketing is now viewed as a more effective marketing strategy to make the potential customer aware of a product of a company irrespective of the current location of the consumer and also at low cost. The digital marketing can be done either using the direct mail or using the junk mail. There is a clear difference between direct mail and junk mail. The latter mail is sent to the entire potential customer irrespective of their interest in the product mentioned in the email. However, the direct mail is those mail which is sent to only those consumers who are actually interested in the product and its all the relevant information like price, features, etc. This difference between these two types emails should be understood by the producer so that they can reach their targeted customer accurately (Hackley, 2010). Direct marketing through direct mailing enables both the customer and the producers to do one-to one communication and the producer can get an accurate response about its product that is not possible through junk mail. The consumer also on the other side can be able to place the entire query regarding the product or service. The main difference between the direct mail and the spam mail is the last one is sent to the automatically selected potential customers from some database. The sending of junk mail to the potential customer does not require any permission from them. However, the direct mail is sent to only customized consumers who are actually interested in the purchase of the product. In the promotion of a new product or in marketing campaigning, both mails are useful but the effectiveness of direct mail is much higher than the junk mails (HubPages, 2015). The key drivers of the worldwide growth of direct marketing Direct marketing can be defined as an interactive marketing system that uses different advertising medium to influence and also get responses from both the potential and actual customers. This direct marketing enables both the economic agents i.e. customers and producers to make an effective communication. This direct marketing helps the producers to deliver the information and the offer of the product. On the other hand, the consumers are also able to make a query regarding the product to the consumers directly through the direct marketing. The direct marketing can be done in various ways such as direct mail, campaigning programme in some departmental store, marketing programme in different television and radio channel, telephone calls. Among these various ways, the most effective means is direct mail. This direct mail helps the producers to reach the customers irrespective of their location. The cost of this type of market expanding strategy is very low and easy to access and contr ol. The direct marketing is growing tremendously than the traditional marketing over time. The key drivers of this tremendous growth in the worldwide direct marketing are increasing the growth of electronic media. Now media can significantly influence the customer to purchase any products. The other causes are increasing use of computer and electronic database. This electronic database enables the producers to store a large amount of customer information and use them within a second. The third driver is continuous improvement in the communication technology. This improvement helps the both party to make conversation if they require any time. The fourth factor is a continuous change in a type of the marketplace (Schultz and Kitchen, 2000). Lifestyle change and demographic change are other important factors of the growth in direct marketing. Economic development and the increasing international competition due to the globalization are also responsible for the worldwide growth of the d irect marketing. References 2: Basic Reasons for the Growth of Direct Marketing. (2015). [online] Available at: https://www.managementparadise.com/forums/principal-practice-direct-marketing/207429-basic-reasons-growth-direct-marketing.html [Accessed 23 Aug. 2015]. Belch, G. and Belch, M. (2009).Advertising and promotion. Boston: McGraw-Hill Irwin. Hackley, C. (2010).Advertising and promotion. Los Angeles: SAGE. Schultz, D. and Kitchen, P. (2000).Communicating globally. Lincolnwood, Chicago, Ill.: NTC Business Books.